Oprah’s Favorite Things list 5 years in a row? According to our research, no other brand has accomplished that incredible feat.
It’s not easy to convince Oprah of a great product. Think about it. Pretty much every business in the world would benefit from Oprah promoting them. Many even offer millions in endorsement money. But that’s not what the Favorite Things list is about. Oprah handpicks items she found and loved, not based on who paid the most (which Oprah doesn’t even need anymore).
But 5 years in a row? How did Cozy Earth do it?
If you’ve ever watched Oprah, you know she loves soft, comfortable and, “Cozy” things. When she stumbled upon Cozy Earth in 2018, she fell so deeply in love she wanted to tell the world. She boldly calls them the “softest bedding and loungewear ever”.
We took 3 of the leading bed sheets brands and mixed in the Cozy Earth sheets, then gave them to a dozen consumers and told them to try and pick the most expensive one. Ten out of the twelve people chose the Cozy Earth sheets, saying it felt like the highest quality, looked the best, and they would like sleeping on them the most.
Then we asked them to guess how much they think it costs. The average guess was $500! “With the quality of these sheets, I wouldn’t be surprised if it was closer to $1000…” When we told them it actually costs under $300, their jaws dropped and they all asked where they could get some!
Right now Cozy Earth is taking America by storm, and the large corporations are scrambling to try and figure out what to do and how to deal with Cozy Earth.
Since Cozy earth is a direct-to-consumer brand, they don’t have the big markups you would find in a name brand sheets store.
They only sell online so they can cut out any middle-men (like retailers) who just jack up the prices the consumer pays.
When you buy from a big brand, you aren’t only paying for the product, you are paying for all the enormous costs they have as a company.
You’re helping to pay their rent, their CEO’s salary, their advertising cost, etc.
It’s a very common business tactic these days. They give a certain amount of customers a big discount, to try and get a lot of positive reviews and free social media attention!
The good news for you is, we have the links to their best promo right here!
Be aware they will go back to full price once it goes viral and demand grows, so order fast!
The time to buy the Cozy Earth is now, this discount won’t last long and it’s selling like crazy.
Having the luxury of bamboo and better quality than sheets that cost up to 10x more, it’s a no brainer for anyone searching for new sheets.
It also makes an amazing present for family, friends, or coworkers. They’ll think you spent a ton of money on them.
If you have never purchased bamboo bed sheets – Cozy Earth is perfect for first timers.
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